Emerging Domestic Markets: How Financial Entrepreneurs Reach Underserved Communities in the United States

Gregory Fairchild introduces readers to the rising set of entrepreneurs whose efforts to reach marginalized groups are reshaping the emerging markets of the United States. He explores how minority-owned and community-development institutions are achieving innovations in financial services to further economic development and reduce inequality.
"The term ?emerging market? refers to a country where incomes are currently low but that is likely to experience rapid growth and increasing economic competitiveness. Identifying emerging markets is important for international development
Gregory Fairchild is the Isidore Horween Research Professor of Business Administration; associate dean for Washington, D.C., area initiatives; and academic director of public policy and entrepreneurship at the University of Virginia?s Darden School of Business.