Communicating in Extreme Crises: Lessons from the Edge
Elina R. Tachkova, W. Timothy Coombs
<p>This book is an evidence-based approach to handling common, extreme crises. Extreme crises involve strong moral outrage; moral outrage creates situations where traditional crisis communication advice no longer is effective. These extreme crises create unique demands for crisis managers. </p>
Yıl:
2022
Yayımcı:
Routledge
Dil:
english
Sayfalar:
158
ISBN 10:
0367556790
ISBN 13:
9780367556792
Seriler:
Routledge New Directions in PR & Communication Research
Dosya:
PDF, 2.80 MB
IPFS:
,
english, 2022